Planning a Website Redesign – A Brief Guide

Planning a Website Redesign – A Brief Guide

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Planning to redesing your business website? There are many things to consider before you get in touch with a website design London agency. Let’s take a look.

Metrics

Data plays a crucial role in website redesign. If you are not tracking your website data, start by gathering more data before your redesign. Some of the metrics to consider include:

  • Bounce rate
  • Average unique monthly visitors
  • Devices your visitors are using
  • Conversion rates
  • Average time on critical pages
  • Current rankings for your target keywords

Competitor Analysis

Take a good look at your competitiors’ websites. Take a note of the aspects and elements you like on their website and the user flow. Is the website easy to use? Did you find the informaiton you wanted?

Competitor analysis is not about copying their ideas. It is about making your website better than your competitors, and to ensure you avoid making the mistakes they are.

Purpose

Determine what the purpose of your website is. What is it that you want to achieve from your website? Do you want your visitors to sign up to your newsletter? Perhaps you want them to fill up your contact form your call you. Start with a clearly outlined goal.

Audience

You won’t achieve your goals if you don’t know you are targeting. Carry out extensive research and dig in deep to define your ideal customers. Who are your target customers? What is their age group? What kinds of habits define them? This research will help you in creating highly targeted content.

Be Growth Driven

Your website is an evolving investment. Approach web design with a growth driven approach. Your website is never complete. It must evolve instead of staying stagnant until the next big redesign.

Blue Whale Media is a trusted website design London agency with years of experience. Contact us today for a free, no obligation consultation. We can create a website that delivers the results you desire. Talk to us today.

Website composition incorporates a wide range of abilities and trains in the creation and upkeep of sites. The diverse territories of website composition incorporate web visual computerization; interface configuration; creating, including institutionalized code and restrictive programming; client encounter outline; and site improvement. Frequently numerous people will work in groups covering distinctive parts of the outline procedure, albeit a few originators will cover them all. The term website architecture is typically used to depict the plan procedure identifying with the front-end outline of a site including composing increase. Website composition mostly covers web building in the more extensive extent of web improvement. Website specialists are relied upon to have a familiarity with ease of use and if their part includes making increase then they are additionally anticipated that would be in the know regarding web availability rules. Site design considers feel and basic hypothesis. Both thoughts accentuate the auxiliary parts of data. Structuralism is a way to deal with learning which has affected various scholastic controls including style, basic hypothesis and postmodernism.

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