The phenomenal growth of mobile technology has made m-commerce the new way of doing business. The credit also goes to the surge in the number of smartphone users across the globe. A majority of users claim that they prefer this mode of online shopping as compared to accessing the websites through desktops as these are convenient and readily accessible. Together, these factors account for the dramatic transition from e-commerce to m-commerce. Consequent to this shift, mobile applications have become an essential addition to every single online enterprise.
When it comes to getting such an app for your business, Magento emerges as the best choice amongst the available e-commerce platforms. This open source platform has powerful features such as scalability, customization, responsiveness, and more, making it ideal for creating a robust mobile app for your business. In addition to keeping your business in line with the current trend, there is a lot more that a Magento app can do for it. There are numerous reasons why you should invest in magento mobile app development.
Mobile shopping apps open up a whole new world for e-commerce businesses, with a huge customer base accessing their online store on their smartphones. The number of mobile shoppers has by large surpassed that of website users. Therefore, mobile apps give the sellers a broader reach than they could ever have with only an e-commerce website. The multilingualism feature of Magento can make these apps available in various languages meant to target buyers from across the globe.
Increased Sales And Revenues
Magento based apps offer an amazing user experience, with an appealing store design and easy navigation. Shopping becomes as easy as a click of the finger and there is an increase in terms of impulsive shopping decisions that buyers are likely to make. Additionally, mobile apps come packed with the benefit of instant store availability.
Sellers can avail the advantage of these factors and convert a large number of visitors into buyers with these enticing mobile apps. They can also build customer loyalty and brand value by providing promotional offers and excellent shopping experience.
The Power Of Push
Another benefit of availing magento app development is that these apps offer powerful functionalities such as push notifications. These are used to send key notifications directly to the customers who have downloaded the apps on their smartphones. Hence, these enable the sellers to establish direct communication with the potential buyers and build long-term relations with them.
Supplementing the online store with a mobile app increases its visibility to a considerable extent. It is easy to integrate a Magento-based mobile app into an existing online store. With its SEO-friendly features, Magento empowers the app with the ability to reach a larger number of people through organic searches. Additionally, the app users play a pivotal role in popularizing it by sharing it on their social media accounts. This translates into business promotion without incurring any extra advertising costs.
Reliability is another advantage that a Magento app brings for the online business. The platform can be used to create a mobile application that is extremely secure, whether it is about user data, online payments or third-party add-ons. These features enable the buyers and sellers carry out the transactions in a hassle-free and trustworthy manner.
Hence, it can be concluded that investing in an eCommerce mobile app is the best decision that you can make for your business. In fact, these apps turn out to be an affordable investment in the long run, considering the tremendous influence they are likely to have on the growth of your online business. By choosing Magento as the platform, a mobile version of the store can be created with minimum efforts and costs.